Maybelline launches Pulse Perfection Mascara

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You can never get tired of new mascaras, especially ones that have an extra gimic up their sleeve.

I’m talking about Maybelline’s latest, the Pulse Perfection Mascara.

This is a vibrating mascara, similar to the Estee Lauder Vibrating mascara, but not nearly as expensive!

I usually like to be fully in control when I apply makeup on myself but I suppose it’s nice to have the product do a bit more work than you every once in awhile.

The Pulse Perfection Mascara is definitely drawing a dramatic look. You can only choose two colours: Blackest Black and Very Black (this is fine by me since I’m all about adding more black accents to my eyes).

It looks simple enough to use. You can watch this video:  Pulse Perfection Mascara video to see how a model uses this product, although it just looks like she applies it like any other mascara.

Basically, there’s a button that you can press that allows the mascara to “vibrate” and then while holding onto the button, coat your eyelashes. Don’t forget to pull off the tab at the top of the tube first (you’ll get better results if you do that)!

For the best results give your lashes two coats or if you want your lashes to get darker, keep adding those coats on. Don’t forget your lower lashes. And voila! You’re done.

There is a special set of instructions that you can read if you aren’t comfortable taking the plunge and testing it out for yourself: Pulse Perfection Mascara application instructions.

You can buy this product online for $14.99 USD or in Canada for about $18.99.