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Genifique is Lancôme’s answer to reviving your youth!
April 27, 2009 - Follow me on Twitter
Feature by our Editorial Assistant Colleen
We’re always on the lookout for new skincare products that claim to restore your skin to its natural and more youthful days.
What we’ve found is that Lancôme has joined forces with L’Oréal Advanced Research, Lancôme Laboratories, the Saint-Louis Teaching Hospital in Paris and the Laval University Teaching Hospital in Quebec City to create Génifique, a youth activating concentrate that aims at revitalizing your inner youth through your skin.
I’m usually a little wary of these products because I usually have very high expectations of this product so it’s a good idea to get a better idea of where the product came from.
So let’s take a look at what Lancôme did:
Having ten years of research (a lot of which are based on women around 35 and 65) in genetics and proteins and previous techniques to draw from, the Lancôme team and their partners have taken what they have learned about skin and its proteins to get a better understanding of how your skin works.
By doing so, they have become more equipped to know how to make your skin appear at its very best which is how they came up with the formula to create the youth activating concentrate. One of the results that they have found valuable is that specific genes activate healthy proteins into your skin that make it appear youthful, like what you had during your younger years.
They have found that as you get older, less of those genes are there which is why your skin doesn’t hold on its youthfulness as it once used to. So the product here aims to do what your body used to do.
How do you use Lancôme’s Genifique?
Like I said the Génifique comes in the form of a concentrate so to apply this product you take the wand out of the bottle to drop little droplets onto your skin. In about seven days you should be able to see the effects. Your skin is supposed to appear much softer and reminiscent of your younger days. It acts as a complement to your daily skin care routine to help maintain a youthful look to your skin. So for the full effects you are supposed to use the Génifique once in the morning and once at night along with moisturizing cream or a serum.
All of this fancy research to create this product doesn’t come cheap. It is available at all Lancôme counters at $78 USD/$92 CAD.
We want to know what you think. Do you agree? Or disagree? Leave us a comment!
Posted by Beauty Match on April 27, 2009 | Permalink
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