Cover Girl Lash Blast Mascara = maximum volume without clumping

July 29, 2008

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“Big, bold, look-at-me lashes”

It’s so easy for companies to make these types of claims. If you’ve seen the TV advertisement with Drew Barrymore for Cover Girl’s new LashBlast mascara, then you’ll remember the catchy line.

Here’s the deal, the catchy line is far more than just a cute giggle created by a clever advertising company. Cover Girl’s LashBlast is FANTASTIC!

Since orange is one of my favourite colours, I’m quite partial to the packaging and since I did try the product I can also say that I’m as equally partial to the product itself.

Cover Girl LashBlast is part of the new generation of mascaras as I call them. Mascara goes way back to the 19^th when it was invented by French perfumer and businessman Eugene Rimmel (aka Rimmel of London) and not much has changed other than maybe the introduction of water-proof mascara.

The new twist in the world of mascara is all about the brush!

Gone are the days of traditional brushes that caused your lashes to clump and stick together (remember Tammy Faye Baker Messner who allegedly used to wear mascara on top of fake eyelashes?). Women over 35 want to really make sure their lashes look as natural as possible … even when wearing a few coats of mascara.

The new brushes that are found in mascaras like Cover Girl LashBlast are more like little plastic combs that really make a difference in extending the lashes while fanning them open.

I tried the product on numerous occasions and a friend of mine, Helen, has also been using it for a few months and now she also loves it.

I did read a number of other comments on Cover Girl LashBlast and it seems that some women find that it flakes after 6-8 hours.

I have to say that I didn’t have any negative experiences at all with the product. It was easy to apply, it gave me bigger and longer lashes and it was very easy to remove at the end of the day.

The best part of this whole package is the fact that the Cover Girl LashBlast mascara sells for a mere $7 USD/ $10 CDN.

You can find this new generation of mascara brushes in Guerlain’s Duo Brush mascara, Maybelline Define-a-Lash and Revlon 3D Extreme.

In terms of finding out the one that works best for you … you’ll just have to test drive a few to see. That said, if I compare these mascaras to the traditional mascaras, the finished look is vastly different. These new brushes offer more natural lashes that are still big and beautiful.

Have you tried the Cover Girl LashBlast mascara and did you like it?

Posted by Beauty Match on July 29, 2008 | Permalink

Topics: Eyes, Flawless Makeup Tips |